ROX AND ROLL
Pop Rox was a Dublin-based club night created with a simple vision: to play music that people want to dance to. I was tasked with designing the branding and posters for the event, capturing its energetic, inclusive spirit while visually connecting with whatever theme was coming that week.
For special events like the Electric Picnic and Kate Bush themed nights, I created unique versions of the posters that reflected the event's theme while maintaining consistency with the overall brand identity. The initial poster designs were crafted with a creative visual twist—if placed in a line, the posters formed a dynamic and interesting visual effect, encouraging interaction and engagement. This approach added an extra layer of creativity to the promotional material, helping Pop Rox stand out in the Dublin nightlife scene.
